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Exactly - the only valid music journalism is either on the net or it's in magazines which are re-evaluating old stuff.
Paying for advertising = editorial coverage, that stinks to me, the NME before 1985 was actually good, then their publisher noticed all the goings on there, had a clear out and it's been a vanity rag ever since. Can't think of one major music mag that isn't the same, accross genres.
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I used to buy HHC ( a hip hop mag) but after hearing that certain rappers paid to get their mugs on the cover is stopped buying it. A scottish rapper even paid to get favourable press in it and he was truly gash.
Music journos are like fitba ones. Not enough talent to do the thing they write about.